OVERRIDE | A Billboard Project is a citywide collaborative public art initiative between EXPO CHICAGO and the City of Chicago’s Department of Cultural Affairs and Special Events (DCASE) in collaboration with the Chicago Digital Network to exhibit artwork on billboards in the Central Business District from April 1—21, 2024. Participants included both emerging and established artists from Chicago and around the world. Placing artwork within this public context and the broader presentation of billboard advertising, OVERRIDE takes its name from industry terminology referring to the continuation of an outdoor advertising program beyond a contracted period. Fully integrated into the language of advertising and local familiar signage, each of the works included within the OVERRIDE program present the opportunity for local and international artists to intercept and push the boundaries of how visual culture is disseminated in our increasingly image-based environment.
OVERRIDE | A Billboard Project
Raphaël Barontini | OVERRIDE EXPO Chicago
April 10, 2024